Photo & Video in April 2026

This is Apptonic's monthly read on Photo & Video: the apps with the most installs in April 2026, the posts that carried them, and the ads that ran alongside. Every figure comes from our own dataset.

207M
Total installs: $372M
Total revenue: 72M
Total views

Apps with the most installs

Ranked by estimated installs for the month, summed across App Store and Google Play. Estimates are third-party and rounded at source.

App	Downloads	Revenue	Rating	Reviews	Organic	Ads
Instagram	37M	$10M	4.1	199M	1.2K	278
CapCut - Video Editor	34M	$60M	3.6	14M	2.8K	232
Snapchat	27M	$78M	4.3	46M	459	40
Edits: Video Editor	12M	<$10K	4.7	2M	220	0
Hypic - Photo Editor & AI Art	12M	$800K	3.3	276K	80	212
YouTube	10M	$190M	4.0	220M	617	132
Picsart AI Photo Editor, Video	9M	$8M	4.0	13M	190	226
Video Editor & Maker - InShot	7M	$400K	4.8	25M	226	0
Google Photos	7M	$5M	4.4	56M	474	178
Remini - AI Photo Enhancer	7M	$6M	4.1	6M	235	0
VN: Photo & Video Editor	6M	$160K	4.7	6M	167	63
PLAYit-All in One Video Player	5M	<$10K	4.5	7M	0	0
MX Player	5M	$50K	4.2	15M	181	95
YouTube Studio	5M	<$10K	4.3	2M	34	0
Lightroom Photo & Video Editor	4M	$2M	4.5	4M	31	201
Refoto : AI Photo Studio	4M	<$10K	4.4	52K	7	49
Twitch: Live Streaming	4M	$9M	4.3	9M	270	0
TikTok Studio	4M	<$10K	4.6	520K	54	0
Wink: Video Enhancer & Editor	4M	$2M	4.5	1M	320	2
Hailuo AI: Image&Video Maker	3M	$900K	4.1	96K	385	4

Content that went viral

TikTok and Instagram posts ranked by views measured against the account's own reach.

54382K

M@mikazaizs

IM TWEAKING I LOVE THIS APP (edit; I made a slide show of the photos for those who were asking) #ani…

52137M

R@runwayapp

Big ideas don’t need big budgets. Just great storytelling. From idea to execution, this short ad was…

486M

C@cameraultrahd

Explore the Power of Visuals with HD Camera

48810K

T@tykniel

From phone to photobook Memories secured… time to delete na @Photobook PH #photobook #momsoftikt…

46704K

P@pecra.app

Girls trust me and get this app Pecra!!

461M

T@thegrizz_

Favorite iPhone Apps - Part 6 📱 1. Leica Lux - a camera app made by THE camera brand 🔥 choose from t…

44121K

C@creatlvblin

this is how you can create your next weekly photo dump 🥰Crsel app #carouselpost #crsel #seamlesscaro…

432M

J@jessicapostill

It’s still not finished ahhhhh #fyp #photo #photowall #freeprints @FreePrints

43436K

S@sayheylychee

✨ Just dropped 2 live wallpapers of Needy Streamer Overload! Want them on your screen? Easy 👇 1️⃣ O…

42275K

B@beautycamapp

Just me stealing the sun 🌅 #BeautyCam #BacklitVibes #GoldenHourMood #Glowup

412M

T@tellofilms

A love that never left—only waited.⠀ ⠀ Decades after a fleeting moment in the 1950s, Rita and Beth a…

363M

G@googlepixeluk

Give your camera roll a spring makeover! @Rosie Rainbow | Photographer 🌸 📍leonardsleegardens

35304K

D@digital_ecosystem676

Top 10 best video editing app in 2026 #viralvideo #Foryou #for

33373K

B@byamandaleee

How I get my iPhone travel photos to look like they were taken on a professional camera 👀 #travelph…

33107K

T@techinsixty

Comment " Pika " for link Pika is an AI platform that lets you create a digital twin of yourself. B…

31320K

A@artteacherny

So many good ones!! What’s your fav printer/one youre considering?! #journaling #scrapbook #photopri…

3015K

S@suebookish

Lately, I’ve been getting back into photography while exploring ways to turn it into a second stream…

30290K

R@retake.ai.app

Make any photo insta worthy with Retake AI !

301M

N@nanijinamaste

Wore something I created ✨ And spent the night capturing everything that made it special 🌈📸 Now sav…

Ads that performed best

Meta ads ranked by how many days they have been running since launch.

146 days

Cantina

Create characters, not just content.

itunes.apple.com

Create characters, not content

Install now

152 days

Reels Maker for

Create the best Instagram reels with BEAT reel maker! 💥 Unique templates and trending music 🔥 Make reels in a few taps! 🎆

itunes.apple.com

Install now

149 days

Snapfish

🆓 ➡️ Want 100 free prints every month? Just download the Snapfish app and they’re yours. Each. Month. Just pay shipping. See promo details.

play.google.com

Free each month

Download

144 days

AI Photo Video Editor

Create a fantasy movie scene of you and your pet in just one tap

ai.video.com

Try Free Now🔥🔥🔥

Download

154 days

AI Art Magic

Try the new AI photo trend now! Top 1 AI FREE App

play.google.com

FREE APP

Install now

153 days

AI Art Magic

Try the new AI Photo trend now! Top 1 AI FREE App

play.google.com

FREE APP

Install now

159 days

Evoto

If you’re still editing everything manually in 2026… you’re working too hard. I started adding Evoto into my retouching workflow and it’s been a game changer. I still use the pen + pad on photoshop for the finer details, but this software just makes life easier. Here’s exactly what I did 👇 ⚡ 1. Applied my preset first Already having pre-made settings = instant time saver. If you don’t have presets yet, you’re leaving hours on the table. 🌫 2. Added a little dehaze Pulled the slider so that red flare from the backlight POPPED. Subtle change. Big difference. 🎚 3. Tweaked HSL + added grain Mobile has full sliders just like desktop. Added slight grain + soft S-curve (not too deep). Small moves > over-editing. ✨ 4. Reduced face shine Main light was hitting the forehead a little hot. Slid the shine down. Clean. 👀 5. Softened eye bags Not removing personality — just dialing it back. Quick slider. Done. 🙂 6. Slight smile adjustment (AI is wild) You can subtly adjust expressions without making people look crazy. No “Steve Harvey” edits 😂 🍑 7. Warp tools for body adjustments Models love it. Clean + natural if you don’t overdo it. And here’s the real sauce… If you’re shooting events, you can: 📷 Tether 🎨 Create a preset on the spot ⚡ Auto-apply to similar shots 📤 Airdrop instantly 💰 Charge for instant edits That’s extra income off the same shoot. If you haven’t tried Evoto yet and want the free credits… now’s the time. Drop a “🖊️✒️🖋️” and check your DMs! Would you use AI in your workflow or you still editing everything manually? 👇

itunes.apple.com

Install now

151 days

AI Art Magic

Try the new AI photo trend now! Download Now

play.google.com

FREE APP

Install now

146 days

AI Art Magic

Try the new AI photo trend now! Top 1 AI FREE App

play.google.com

FREE APP

Install now

151 days

Photo Editor Video

Create your music video with AI. Try this app

play.google.com

Use it for free 👉

Install now

132 days

AI Video

💃 Make anyone dance with AI Video

aivideoart.co

🤣🕺 Join AI Dance Trend

Download

150 days

Adobe Premiere AI

Premiere now being on iPhone is the biggest game changer when it comes to editing on the go. No big set up, just you and your phone, that’s all you need :) @adobevideo #adobepartner

itunes.apple.com

Install now

139 days